Kenyan athletics legend Kipchoge Keino has hailed the selection of Nairobi as the host city for the 2029 World Athletics Championships, calling it a monumental milestone for the nation. Speaking from Eldoret, the two-time Olympic champion emphasized that the global event will give Kenya an unprecedented platform to celebrate its rich sporting heritage while unlocking vast economic avenues through sports tourism.
Nairobi secured the hosting rights after fending off fierce competition from global heavyweights London, Rome, and Munich. This historic decision marks the first time the World Athletics Championships will be staged on African soil, a long-awaited dream for a continent that has continuously produced many of the world’s greatest distance runners.
Keino believes the tournament goes far beyond athletic competition. It serves as a definitive statement of Kenya’s operational capability to manage a premier global spectacle.
“Hosting the World Athletics Championships in Kenya is a major opportunity and shows how far the country has come,” Keino stated. “Our athletes have helped put Kenya on the global map, and now we have an opportunity to welcome the world and show that we are capable of hosting an event of this scale.”
Beyond the packed stadiums of Nairobi, the economic ripples of the 2029 championships are expected to transform regional economies, particularly in the famed North Rift. As the beating heart of Kenya’s distance-running legacy, the region has already seen an influx of training inquiries. International athletes and enthusiasts from Europe, Asia, Australia, and the United States frequently look to these high-altitude camps to sharpen their competitive edge.
Capitalizing on this momentum, the Kenya Tourism Board (KTB) is actively designing comprehensive packages that blend elite athletics with the nation’s breathtaking landscapes and vibrant local communities. KTB Chairman Francis Gichaba noted that the strategy encourages international visitors to extend their stays beyond the track events. By packaging training camps, local culture, and adventure tourism together, Kenya aims to convert its legendary athletics reputation into a permanent, thriving sports tourism destination.


